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The JM Visual Design Team, invited by FamilyMart, created a creative end-credits animation for their seasonal advertisement. This animation will not only appear at the end of the advertisement but also on the digital screens in FamilyMart stores, attracting customers' attention. The design team’s creative concept uses a natural scene as the backdrop and incorporates smooth dynamic effects to perfectly convey the lightness of the beverage, aligning with the advertisement's theme of "Discover the Original Flavor of Life."

Simple and Relaxed Dynamic Effects Highlighting the Beverage’s Appeal

The end-credits animation design features natural elements such as refreshing landscapes and gentle movements, allowing the beverage to appear light and effortlessly in the frame. This design enhances the visual impact while perfectly echoing the core concept of the advertisement — "Discover the Original Flavor of Life," offering a fresh and pure experience of life.

Multi-Platform Display: Interactive Advertising Screens and Store Engagement

The animation will be featured at the end of the FamilyMart advertisement and displayed on the digital screens in the stores, further enhancing brand visibility. This cross-platform approach allows customers to experience the creative design in various settings, strengthening the interaction between the brand and consumers.